Protein Dynamix are proud to announce their partnership with Giants Live that sees them become the official nutrition sponsor for the 2016 Europe’s Strongest Man competition to be held in the First Direct Arena Leeds on Saturday 9th July. 

Protein Dynamix’s ambassadors Eddie Hall and Benedikt Magnusson will be competing alongside Mark Felix, Zydrunas Savickas, Hathor Bjornsson, Terry Hollands, Laurence Shahlaie and many more as they press gigantic logs, flip cars, toss kegs and tackle the legendary Atlas Stones weighing up to 160kg in the hope of winning the coveted title. 

The opening event of the show will be the Protein Dynamix World Deadlift Challenge where our very own Eddie ‘The Beast’ Hall and Benedikt Magnusson will attempt to beat Eddie’s current world record by attempting a 500kg deadlift (current record 465kg). This guarantees to be a truly unique, extreme weightlifting contest.